This event has already taken place!

We're thrilled to share that we'll be leading two sessions at AdWeek Europe this year!

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The Growth Channel Brands Are Overlooking: Terrestrial Radio

As European brands expand into the U.S., many overlook one of the country’s most powerful and cost-effective media channels: terrestrial radio. With massive national reach, strong regional targeting, and low CPMs, radio remains a proven driver of scale—and today, it can be measured alongside other offline and digital channels. This session explores why radio still works, how modern measurement has changed the game, and why brands focused on performance and awareness shouldn’t ignore a channel just because it isn’t flashy.

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Podcasting 101: How Brands Actually Win in Audio

Podcast advertising has entered a new phase of maturity, with wide-ranging content, responsive audiences, and clearer measurement than ever before. For UK and European brands, this is a defining moment to approach audio with a strategic lens, both in domestic markets and internationally—especially in the US/CA. This session unpacks the modern podcast ecosystem—how buys are structured, what effective creative sounds like, and how success is measured—so marketers can invest with confidence and clarity.

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Want to meet up before or after these sessions? Interested in a complimentary 15-minute consultation to refine your marketing strategy? Looking to work with A+ marketing talent to help accelerate your growth? Fill out the form to request a meeting! We’ll be in London from Tuesday, March 24 through Thursday, March 26.