Josh Hudson, Head of Lifecycle, Fan Controlled Football

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Josh Hudson

Head of Lifecycle, Fan Controlled Football

Josh is a retention and lifecycle-focused growth marketer, helping consumer brands grow through a holistic approach to their entire customer journey. Using cohort and lifetime value data, he helps brands adjust customer acquisition through the experience of their products.

Articles from

Josh Hudson

Digital

How to Optimize for Customer Retention Throughout the Customer Journey

No matter how effective your acquisition efforts are, you'll need to succeed at customer retention in order to scale.

December 1, 2020

11 min

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Let's talk growth

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