Lindsay Piper Shaw is a director of offline marketing at Right Side Up, where she partners with innovative brands on in-house marketing initiatives, including podcast and other offline channels. Prior to joining Right Side Up, Lindsay scaled podcast campaigns for brands like quip, Lyft, and Texture, and she has also worked with McDonald’s, Honda, ampm, and Tempur-Sealy, among others. She is passionate about the podcast space as a growth driver, and especially loves educating newcomers in the channel. In her free time she listens to podcasts and makes a podcast called Murder We Wrote (she really can’t get enough podcasts).